How to start using email marketing to get more referrals | Tip For Tip Ep 121

How to start using email marketing to get more referrals | Tip For Tip Ep 121


Why you scream like that On today’s episode we’re gonna talk
about email marketing how to get started Hello and welcome to another episode of
Tip For Tip where you ask your marketing questions in exchange for a tip in your
industry my name is Aaron and my name is Christian and today we have Catherine
million with assisting hands at home care hey guys my questions is about email marketing how do I go about actually using it to get a new referrals alright so if you are not using any sort of email marketing strategy at all I think the first thing that you need to
do is one collect the emails right so you need to make sure that you have a
good email list and then second is just to figure out some kind of email a drip
campaign or a newsletter where you can send on a regular basis how regular it’s
up to you I’m just not once a year maybe once a month will be something good to
start on and just make sure that you’re you know keeping those people on your
email list up to date on what’s happening with your business it could be
you know it could be news gonna be new information that just coming out any
tips it could be some of your content that you’re you know posting you
actually do that call it weekly bit just kind of publish all of our content for
that week so that will be like the first step and in the email marketing world is
to have some sort of way to keep in touch with that email list right and I
think that the answer with the email campaign is that it’s it’s more
supplemental to other things that you’re doing so if you post on Facebook or you
are sending out something via the mail like postcard or something
the email is where you’re going to have that one-on-one conversation with them
and it’s it’s not something that’s by itself is going to work as effectively
as if you’re doing with other platforms but as Christian
said just starting out and getting in the habit of it and building that list
is gonna be really important some really good places to start your first 2,000
emails or email contacts do you add on MailChimp or free I think something
similar to Constant Contact so those are two platforms you could
look to try out when you’re first starting and like I said just start
sending out the content you’re gonna get better over time but don’t just try to
put all of your eggs into one basket for trying to get business that way it’s
more of a supplemental thing and it will help you move along just to be clear
that was mailchimp.com and constant contact alright let’s hear your tip and
so we recommend is three simple things one making sure that their vision is
actually checked annually new glasses can actually help a great deal two making
sure that their medications are up-to-date and then actually there’s no
obstructions while they walk around their home all right
Katherine honestly I never really thought about the obstructions in the
house that’s something that I guess until you have pairs where you work with
somebody who you know may have trouble with falling or anything like that that
you look for objects that could potentially get in the way and then I
guess to me but I was thinking about it it could be like a couch that normally
is fine you got enough room there but a parent or a grandparent may need more
room to get through to that right you don’t think about those things right
none of yours just like up that’s was normal right I have to move sideways to
get through here you know so very good tips thank you and hopefully all the
people are watching and we’ll know this for their parents or grandparents all
right and my question in the day is a very controversial one who’s better
Apple or iPhone are you Apple or are you enjoyed please at Apple or iPhone I messed that up so can trick people into taking Apple
pretty much huh the Apple or Android yeah it’s apple or android blue or a enjoyed which one
drop it below all right Thank You Catherine for being on our show
and if you are a business owner and would like to be on the show I have to
do this go to BitBranding dot CO forward slash Tip For Tip and we’ll get you on the show
and you’re free Facebook update

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