Video Ideas for Content Marketers – Interview Someone

Video Ideas for Content Marketers – Interview Someone


Our first idea involves interviewing
someone. This can be a testimonial but it doesn’t have to be. You might want to consider finding
an expert in a related field who you can sit down with and have a chat with. Figure out some questions you are
your target audience may like they have answered and then fire away. With this you’re really looking to
gain industry knowledge from a seasoned veteran who knows a
thing or two about the industry. Here’s an example. Let’s say you’re working on a
marketing plan for an automotive company or car dealership. You’re to help with generating brand awareness and to work on some videos internal
use. You can find an employee or a manager who’s been in the car
business for years. Sit down that person ask some simple
questions about how long they’ve been in the
business, how things have changed over time and some tips they’d like to give to
potential new people. Since this person is a
seasoned pro they’re going to have a frame of
reference that not many others have. You can do a simple recording set up and create multiple videos for
social media based off of this conversation.

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